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BUS 508 Week 11 Final Exam Part 1

BUS 508 Week 11 Final Exam Part 1

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BUS 508 Week 11 Final Exam Part 1 -

Question 1

Autocratic leaders ________.

 

  • involve subordinates in making decisions

 

  • are open-minded leaders

 

  • believe in minimal supervision

 

  • make decisions on their own, often without consulting others

 

Question 2

Most top executives began their careers as which type of expert?

 

  • technical

 

  • financial

 

  • human relations

 

  • marketing

 

Question 3

Organization charts are the visual indication of a firm’s ________.

 

  • management team for each department

 

  • job positions and functions

 

  • informal relationships within the organization

 

  • formal relationships with suppliers and customers

 

Question 4

________ is the ability of directing or inspiring others to perform activities designed to achieve organizational objectives.

 

  • Controlling

 

  • Communicating

 

  • Organizing

 

  • Leadership

 

Question 5

Which of the following tasks are NOT typically outsourced?

 

  • accounting

 

  • core business

 

  • noncore business

 

  • production

 

Question 6

Which of the following is often a negative result of downsizing?

 

  • employee morale declines

 

  • product quality drops

 

  • competitive position deteriorates

 

  • customer service quality declines

 

Question 7

Who must approve the person selected as an arbitrator?

 

  • the federal government

 

  • management and labor

 

  • labor-only

 

  • management only

 

Question 8

The desire to be accepted by family members and other individuals is what Maslow called ________ needs.

 

  • physiological

 

  • esteem

 

  • social

 

  • self-actualization

 

Question 9

Concerning the grapevine, all of the following statements are correct EXCEPT:

 

  • The grapevine is a frequent source of information for employees.

 

  • Grapevines convey information rapidly.

 

  • The grapevine is an informal communication channel.

 

  • Information on the grapevine is wrong most of the time.

 

Question 10

The communication _______ composes the message.

 

  • sender

 

  • receiver

 

  • channel

 

  • context

 

Question 11

All of the following are examples of formal communication EXCEPT ________.

 

  • the employee benefits handbook

 

  • a telephone call with a customer

 

  • the grapevine

 

  • a letter to a supplier

 

Question 12

Under __________, employees receive stock shares or the value of the stock upon retiring or leaving the company.

 

  • treasury bills

 

  • stock certificates

 

  • ESOPs

 

  • stock options

 

Question 13

The last step in production control is to spot problems in the production process and inform management of needed adjustments. This phase is called ________.

 

  • evaluation

 

  • dispatching

 

  • follow-up

 

  • process control

 

Question 14

Which production process describes a manufacturing operation in which long production runs generate finished products over a period of time?

 

  • Continuous

 

  • Intermittent

 

  • Customized

 

  • Periodic

 

Question 15

Implementing a production plan involves all of the following steps EXCEPT ________.

 

  • creating a feasible budget

 

  • controlling inventory

 

  • selecting the best suppliers for materials

 

  • deciding whether to make, buy or lease components

 

Question 16

________ is the phase of production control that determines the sequence of work and specifies where and by whom each aspect of production will be performed.

 

  • Follow-up

 

  • Routing

 

  • Scheduling

 

  • Dispatching

 

Question 17

The era in marketing history characterized by the notion that a good product will sell itself is known as the ________ era.

 

  • production

 

  • sales

 

  • marketing

 

  • relationship

 

Question 18

An organization's ________ is the group of potential customers toward whom it directs its marketing efforts.

 

  • marketing demographic

 

  • target market

 

  • market segment

 

  • product market

 

Question 19

Census data are ________ and ________ data for marketing researchers.

 

  • internal; primary

 

  • external; primary

 

  • external; secondary

 

  • internal; secondary

 

Question 20

 

The marketing of a social concern or issue such as preventing child abuse is known as ________ marketing.

 

  • cause

 

  • person

 

  • place

 

  • organization

 

Question 21

In which stage of the product life cycle do profits generally first appear?

 

  • Decline stage

 

  • Introductory stage

 

  • Growth stage

 

  • Maturity stage

 

Question 22

In which stage of the product life cycle do competitors enter the field with similar offerings?

 

  • Introductory stage

 

  • Decline stage

 

  • Maturity stage

 

  • Growth stage

 

Question 23

A combination of product lines represents a company's ________.

 

  • product mix

 

  • product cluster

 

  • product lifecycle

 

  • distribution strategy

 

Question 24

A new refrigerator falls into which of the following classifications of goods?

 

  • Accessory equipment

 

  • Specialty products

 

  • Convenience products

 

  • Shopping products

 

Question 25

A bundle of physical, service, and symbolic attributes designed to satisfy customer wants is called ________.

 

  • the marketing mix

 

  • packaging

 

  • a product

 

  • a brand name

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